Raymond J. Keating is a highly respected economist with the Small Business & Entrepreneurship Council. His article, “Entrepreneurs and Election Year Activism,” makes some very good points with one important omission.
His submissions are right on target.
Politics and public policy matter a great deal to businesses and their future success. The business community absolutely must be involved in the political process and be actively engaged with their elected officials, particularly those elected officials close to home like your state senators and representatives. Does anyone think for one second that labor and teacher unions are not involved? If a business owner and his or her employees are not engaged in the process, then the decisions affecting them will be left to those who are involved.
Quite possibly the best option for engaging your employees was not mentioned – educating and providing your workforce with information on business issues that affect your company, candidates running for office and the electoral process in a non-partisan manner. This works AND employees want this information. Tell them why an issue is important to the company they work for, and their job, and they will usually put the pieces together.
We know that the number one trusted source of political information for employees is their employer. Using a resource like the Indiana Prosperity Project (a joint program of the Indiana Chamber and Indiana Manufacturers Association) accomplishes this. Provide employees with non-partisan information on issues and candidates – and everyone wins.