Like him or not, Frank Luntz is known nationally by many in the political arena as a top pollster. One of his most recent polls, however, focuses instead on the basketball arena, and shows very encouraging results for the Indiana Pacers. Luntz recently spoke to Gerry Dick of Inside INdiana Business about the rebuilding of the team’s image, stating that 90% of fans polled believe the team has kept its promise to "clean up its act." He also offered that he’d never seen a turnaround of that magnitude in professional sports before.
Watch the video here.