The proverbial "15 minutes in the sun" can last a lot longer — particuarly if one takes proper advantage.
Case in point: Kokomo and its 2011 Indiana Chamber Community of the Year award. It was announced on October 3 and will be officially presented at the 22nd Annual Awards Dinner on November 17.
The good people in Kokomo are doing things right, showing in part why they earned the award in the first place. The downtown announcement a few weeks ago attracted a good crowd and featured the unveiling of a large banner on the side of City Hall.
Community members were genuinely emotional about receiving the honor. They plan to be out in full force on November 17, celebrating along the way at the city’s own annual Alliance event on November 3.
Throw in a new logo commemorating the award and other steps to leverage the recognition and "15 minutes" has already been blown out of the water. The multi-year effort by so many to earn the title is rightfully being matched by strategic follow-up and execution.
Congrats again, Kokomo, and we look forward to hosting you next month.